Apple slaps back at NBC Universal
Disagreements between Apple and NBC Universal escalated Friday as Apple announced that it won’t sell NBC’s shows for the upcoming television season.
The move comes a day after The New York Times reported that NBC Universal would not renew its agreement to make its TV shows available for download on iTunes.
Apple said in a press release that the dispute over price came after the iPod maker “declined to pay more than double the wholesale price for each NBC TV episode.”
This, according to Apple, would have boosted the per-episode price of NBC shows on iTunes from $1.99 to $4.99.
The move by Apple is an attempt to preempt a possible NBC pullout when their contract runs out in December.
“Since NBC would withdraw their shows in the middle of the television season, Apple has decided to not offer NBC TV shows for the upcoming television season beginning in September,” Apple said in its statement.
Source: CNET News.com - Business Tech